Founding marketing lead

People already find the Outages pages through search. Your job is to turn that into a steady stream of the right visitors, and those visitors into signups.

What you would do

• Grow search traffic to the Outages and product pages, and make sure it is people who run software.
• Write the content that brings them in: guides, comparisons, incident write-ups and launch posts.
• Run RealUptime's social media and communities (X, LinkedIn, Reddit and developer forums): post, reply and build a following.
• Own the path from first visit to signup, and measure every step of it.
• Hand warm leads to the account executive, and decide what to publish and where without waiting for sign-off.

Requirements

• You live in the United States and are legally authorized to work here.
• Comfortable working on a computer every day: email, documents, chat and video calls.
• Your own computer and a stable internet connection. The work is fully remote.

Nice to have

None of this is required beyond the list above. Apply if the work excites you. Early-career welcome.

• Some marketing, SEO or content work, at a job, in internships or on your own projects, with a number you moved.
• Clear writing that engineers would actually read.
• Comfort with analytics, search and social tools, or the drive to learn them fast.
• Wanting to grow into running marketing for a software company.

Pay and equity

• Up to 15% of the company: 10-15% for the technical co-founder, a full-time seat, and 5-10% full-time for the other roles. Part-time scales with hours: 20 hours a week is half, with a top-up grant if you move to full-time.
• Granted as non-voting profits interests in RealUptime LLC, vesting over four years with a six-month cliff.
• From $10,000 in monthly recurring revenue, 40% of revenue funds a team salary pool, split by hours, that grows until everyone is at the top of their local market. Until then this is an ownership role, not employment: no wage and no benefits. Part-time, 10 to 20 hours a week, is fine until then.
• The account executive keeps 30% of the first year of revenue from every customer they close, paid monthly.

What does the salary pool pay?

The pool is 40% of monthly recurring revenue, shared by the whole team by hours, with the CTO paid first. At $10,000 MRR that is $4,000 a month for everyone together, not each. At $25,000 MRR it is $10,000 a month. It rises with revenue until everyone is at the top of their local market, falls if revenue falls, and pauses below $10,000 MRR.

What happens to my equity if I leave?

Units vest monthly after the six-month cliff. If you leave, the units that have vested stay yours and the rest are forfeited. The company may buy vested units back at fair market value within 180 days of your departure. If the company is sold and your role is ended within 12 months after, all your remaining units vest.